BrandsTalk

The Beauty of Brand Extension: Podcasting as Your Voice w/ Mary Chan

April 09, 2024 Dr. Brigitte Bojkowszky Season 13 Episode 138
BrandsTalk
The Beauty of Brand Extension: Podcasting as Your Voice w/ Mary Chan
Show Notes

Are you using your voice to make a real impact? 

Discover how podcasting can become the voice of your brand with Mary Chan, a podcast strategist and voice coach who transformed her pain into purpose. 

- Mary shares her journey from being told to stay quiet to empowering women’s voices. 

- The transition from a 20-year career in radio to founding Organized Sound Productions. 

- Tips for finding your ideal listener and making a strong connection. 

- Practical advice for preparing your voice before stepping up to the mic. 

- The significance of podcasting in building brand identity and creating intimate connections with your audience. 

- Overcoming technical challenges and the importance of persistence in podcasting. 

- Integrating AI in podcasting without losing the human touch. 

Join us on this inspiring episode as Mary Chan explores the empowerment of voice through podcasting, offering invaluable insights for anyone looking to use their voice to build their brand.

 

Time markers: 

02:45 Mary Chan's Journey
08:46 Becoming a Podcasting Pro
14:12 The Power of Voice
10:49 Building Your Brand through Podcasting
29:10 Technical and Emotional Aspects of Podcasting
44:23 Embracing Imperfection
37:23 The Future of Podcasting and AI


Mary Chan is a Podcast Strategist, Voice Coach, and Voice-Over Artist who believes in empowering women to reclaim their voice. Born and raised in Vancouver, BC, Canada to immigrant parents, Mary was told to stay quiet. Today, Mary gives women self-confidence with their voice because she felt that she didn’t have one growing up. After working in radio for 20 years, she struck out on her own and founded Organized Sound Productions, a podcast production and consulting company.

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